- (Constituent of SYMBIOSIS INTERNATIONAL UNIVERSITY)
- (Established under Section 3 of the UGC Act 1956 vide Notification No. F.9 12/2001-U.3 of the Government of India)
- Accredited by NAAC with ‘A’ Grade
- Address | Symbiosis School of Media and Communication 95/1, 95/2, Electronic City Phase 1,
Hosur Road, Bangalore 560100 Karnataka
- Year of Establishment | 2004 | India
- Approved By : AICTE | National Assessment and Accreditation Council | NAAC
- Symbiosis School of Media & Communication, Bengaluru, SSMC-B, has carved a niche in Media and Communication through its MBA program in Communication Management. It has been deemed as the Centre of Excellence in Advertising & Public Relations.
- At SSMC-B, learning is a participative and interactive activity. The Curriculum is contemporary, fluid, dynamic and totally industry driven. The state of the art, expansive, inviting ambience of SSMC-B has all the facilities that a top- notch Media and Communication Professional Institute needs.
Symbiosis School of Media and Communication | Bengaluru
Advertising & PR
MBA in Communication Management | 2 Years
- Advertising, as a specialization, is focused upon imparting knowledge with respect to all aspects associated with the field. The institution aims to give 360 degree knowledge to students, and to equip them with the right intellectual ammunition to take sound decisions for their companies in the future.
- As a specialization, it focuses on a varied arena of subjects such as Retail Communication, Campaign Planning, Digital Communication Solutions, Communication Design, Talent Management etc. All these subjects bring about a collective perspective, in the students, about the field and its future prospects. We believe that with the right theory and practical base, students can achieve all their targets. The approach of the institution is a proper amalgamation of practical learning and theoretical knowledge. Theory, when combined with the practical aspect, brings about the 360 degree learning that we aim for.
- Client Servicing
- Account Planning
- Media Planning
- Creative – Copy and Visual
- Brand Management
- Film Studies
- Ad Making
MBA in Communication Management | 2 Years
- The expertise and skills required of PR professionals include the tactical management and usage of instruments and channels for diffusion and retrieval of information.
- ‘Public Relations’, as a specialization, concentrates on disseminating knowledge in accordance with all spectrums associated with the field. The Institution aims at providing 360 degree knowledge to students, and to equip them with the right skills and mastery to take proper decisions for their companies and corporations in the future.
- MBA in Communication Management | 2 Years
An MBA in communication management guarantees to provide an insight into mingling business with media, which is a combination cherished in the entire media industry.The eligibility criterion to apply for the same is, as follows:
- The candidate should be a graduate from a recognized university with 50% (45% for SC/ST) aggregate.
- Applicants awaiting their final year results can also apply. However, their admission would be provisional and subject to their furnishing proof of graduation with 50% by the beginning of the second semester.
- SSMC-B is a B-school for enthusiasts who want to work in the Media industry.
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